With Pain Comes Strength free essay sample

My best friend is hurting herself again. How long is this going to happen? I should tell someone. I don’t want her to be mad at me†¦but I can’t live without her. She’s my best friend. This shouldn’t be normal for us. I’ve lost 4 boys to deaths, been bullied, and suffered depression within myself and my best friend. Having gone through so much, I lost myself. I was left with nothing. I felt empty, numb, and lost I didn’t care. I wanted all the pain to go away. I wanted to stop hurting. And I wanted to take away all of my friends’ and my family’s pain. Sometimes things bring on the empty feelings, other times I don’t know what sparks it. I seek out help in others, through therapy, and even medicine. I want to go into psychology for this very reason. We will write a custom essay sample on With Pain Comes Strength or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I want to help and I want to remove suffering. I helped my best friend for three years get through heart- wrenching depression and if I wasn’t there, she wouldn’t have made it. We grew the greatest respect and understanding of each other. When someone confides in me, and trusts me with their most personal moments and feelings, the warmest feeling comes over me and I’m complete. That’s my purpose. It’s natural to me. I truly do live for others.

Are Undergraduates Ready For The Real World Essay Example

Are Undergraduates Ready For The Real World Essay Example Are Undergraduates Ready For The Real World Essay Are Undergraduates Ready For The Real World Essay In the same context of our society today, undergraduate are educated to believe that if they do well in their education now, thefts make it through life finely. On the contrary, the misunderstanding Of this concept can lead to the opposite, to hit rock bottom when they meet the real world. Since we were in pre-school until university, we were to understand that education is most important to achieve success which is a true statement. However, to rely on the education system too much is an unbalanced way of doing things. Instead, students should be more exposed to handling realistic situation such as problem solving skills. Their jack of experiences and humidity may become troublesome when they are trying to get a job in the future. Also, a portion of undergraduates thinks that success is measured by their grades because of the exam-oriented education. They are too focused on studying and memorizing word by word from the text book to stop and think outside the box. This might get you good grades but it does not prepare you for the real world. How are undergraduates going to achieve success and be a leader to the country in the future if they jack the ability to think on their own two feet? Moreover, most undergraduates have ignored outside interaction and does not even bother to get out of their comfort zone. Their communication skills is important for them to ace that interview for a job thieve always wanted. They need to gain confidence and speak up their voices because confident is one of the things people look at for employment. On that note, students need to keep in mind that staying inside their bubble will do no help for them in future. In fact, it may lead to culture shock or inability to find bigger opportunity. As a conclusion, it is up to the undergraduates themselves to be ready for the real world or not. If they decide to keep themselves safe inside the box, they wont go as far as those who decides to step out of the box and explore for bigger and better adventures. What is life without a little risk? Undergraduates should be more independent and think further in the future, the real world, instead of depending on the presence.

California Water Pricing Essay Example | Topics and Well Written Essays - 750 words

California Water Pricing - Essay Example Under marginal cost pricing, subsidies are withdrawn and the cost of supply of water is raised to match its full marginal cost. This will cause the demand for water among the farmers and other selected sectors to reduce considerably. This, in turn, creates an excess supply of water that the district supplier can distribute. Multiple water users are likely to pay a higher price for the extra water than the marginal cost, reflecting scarcity conditions in a relatively supply-constrained water market. Thus there will be excess demand as the market price will be much higher than the marginal cost at which it is being priced. There is better efficiency in allocation as the supply is routed to users whose value of the resource matches the marginal costs incurred in its supply. The question of distribution of the excess supply of water is to be debated next. Marginal cost pricing plus auctioning excess demand: One method of distribution would be auctioning off the excess supply of water. In this scenario, farmers buy their existing allocation of water at the marginal cost and are allowed an option of buying extra water, which is beyond their original allocation, in a competitive bid. The excess water, in this case, will be redistributed to the highest bidder. Full water marketing: The other option available is full water marketing. In this case, water will be traded freely at the market and price will be determined by the forces of demand and supply. Water as a resource is scarce in its existing quantity and hence supply will remain inelastic. Therefore the price of water will be higher than the marginal cost, the demand will drop and this will lead to more excess water supply for redistribution than the previous scenario. Full marketing will thus yield greater efficiency gains than the options discussed above. The excess water can be redistributed either by auctioning rights or by granting rights by charging the users the marginal cost and allowing for resale of these rights in the open market.

Management of the End-Stage Kidney Disease Essay - 21

Management of the End-Stage Kidney Disease - Essay Example This article shall address the proper management of a patient suffering from ESKD, focusing from the time of admission to discharge (Dalrymple et al. 2011). Nursing need assessment tool is one of the tools that shall be employed to develop the patient profile and assist in the plan for her management. This tool is very essential in addressing the needs of an older patient who require long-term care due to a chronic condition. The tool addresses the patient holistically and embraces professional decision-making. In addition, the tool makes the assessment in a staged approach by deviating from the conventional narrative approach to a focused assessment approach. Another tool that shall be employed is the nursing care plan, which shall help in addressing the patient problem and plan the management accordingly. The key health problems for CherylWarra Allen are the renal failure, hypertension and diabetes mellitus. These health problems are prioritised in that order because of their impact on the health status of the patient. Kidney failure has got a fatal result if not urgently managed this is because it leads to accumulation of several toxic wastes as well as fluid in the body. Accumulation of nitrogenous waste and urea in the blood leads to uraemia, which is a fatal cause of confusion and coma in patients with kidney failure. In addition, the state of the patient confusion makes it difficult to treat the patient since the patient shall not cooperate during the treatment process. The patient may remove the gas mask or other intravenous medication that she is being given. Renal failure leads to accumulation of fluid in the body, which is as a result of inadequate excretion of fluid by the kidney. Accumulation of fluid in the body leads to adverse effect such as difficulty in breathing. When fluid accumulates on around the lungs and adnexa tissues, the lungs and the diaphragm may get compressed leading to shallow breathing and ultimately lead to exertion. Excess accumulation within the pleural cavity leads to excess difficulty in breathing and the patient shall require a gas mask or other assisted breathers otherwise the patient can die within a short time due to shortness of breath.  Ã‚  

The Centre for Visual Arts Essay Example | Topics and Well Written Essays - 750 words

The Centre for Visual Arts - Essay Example The name of the exhibition is ‘In Lak’ech San Diego to Denver: You Are My Other Self’ and was characterized by artists involved in looking into immigration, cultural variations and equality. This statement has made me learn that artists in San Diego have taken up the role of promoting unity despite difference, shared reverence of manifestation, experiences, and variations. Lopez’ artwork in the Center for Visual Arts exhibition in Metropolitan State University was paintings from the Guadalupe series. The drawings covered white paper surface with oil pastels with dark and light crayons marks achieving changes in value. Lopez is renowned missionary artists and a pioneers and figurehead feminists of the Chicana art movement in the 1960s and 1970s. Using the Guadalupana images, Lopez manages to reveal different perspectives of politics, religious, and cultural aspects. The choice of the virgin in her artwork portrays the contemporary Chicana womanhood. The imag es demonstrate that Chicana women are expected to live their true self’s by remaining active, passionate, and indigenous mestizas and not Santa’s with white skin, acquitted, shy, genderless, and young. Consequently, Lopez intentions in the images of Guadalupe series define the true Chicana grandmothers and mothers. Lopez artwork evidently demonstrates the aspect of ‘In lak’Ech’ or ‘You Are the Other Me’ in that they bring out a sense of community and autonomy. Self-dependency does not mean individualism or prioritizing self, but something that is not just intimately our own but that belongs to others as well. For Lopez, a Chicana, the images represent a journey, relationship, experience and prayers through La Virgen de Guadalupe and relates to her appreciating being Chicana from her grandmother and mother.

Evaluation of Vodafones Strategic Capabilities

Evaluation of Vodafones Strategic Capabilities Vodafone is a well-known mobile network operator headquartered in Newbury, England. It is recognized as the largest telecommunications network company all over the world on the basis of its turnover. Currently, the company has equity interests in twenty-five countries and Partner Networks in another forty-one countries (Vodafone 2011). It is the second largest mobile telecom group throughout globe after China Mobile. The firms success is due to its strategic capabilities and their link with significant external and internal factors. Nowadays for surviving in an intense competition, it is essential that firms must be innovative but it is also essential to identify what makes a firm innovative. As well, it is also vital to identify that what are the resources that make a substantial contribution in a firms innovation capabilities. In regard to business these innovation capabilities are also known as a firms strategic capabilities. The success of a firms strategic capabilities depends on its ability to link it with its internal and external factors that influence the setting of its business objectives and policies. In the light of resource based theory, the strategic capabilities of Vodafone can be assessed by identifying its current resources and capabilities as a successful player in telecommunication network industry (Ordanini Rubera 2008). Subsequently, the effects of its key resources on its strategic capabilities need to be identified in relation to its link with external and internal factors. Throughout company long history and success its resources are classified in two categories that are: Tangible resources: The company tangible resources can be classified into four categories that are financial, physical, organisational structure and technological resources. Intangible resources: Intangible resources can be classified into people-dependent and people-independent resources (Bakar Ahmad 2010). All these resources are not having same importance to company strategy as financial, structure, technological are highly important whereas physical resources is having ordinary importance to it. On the other hand, people dependent and people-independent resources like human and innovation resources and reputation and organisational culture all are having high importance to Vodafone strategy. In regard to these resources, the company is significantly able in developing several strategic capabilities that can be analyzed with the help of its value chain activities that are primary activities and support activities (Bakar Ahmad 2010). Activities or organisational functions direct its employees towards the development of capabilities so it is essential to identify capabilities in regard to companys primary and support activities. One of the substantial strategic capabilities developed by Vodafone in regard to its operations is providing telecommunication services at low cost with guaranteed quality. In regard to technological development, the company have become able to exploit technological opportunity and developing and applying technologies (Donaldson OToole 2007). For handling human resource management, it has developed its capabilities in concern of recruiting and training competent personnel for technological innovation and motivating compensating all employees for more and more technological innovation (Dodourova 2003). In regard to its infrastructure related activities, it has developed capabilities like recognizing and promoting the aspect of innovation, financing and planning for technological innovation, integrating all functional departments, evaluating technological innovation, legal support to it, and attaining essential government support to finance and protect its technological innovation (Dodourova 2003). The discussion of company strategic capabilities and resources depict that almost all its strategic capabilities are grounded on technological innovation that are highly supported by its innovation-friendly tangible and intangible resources. Due to this extreme association between resources and capabilities, the company have become able to handle its external and internal environment that can be understood with subsequent tools like PEST and SWOT analysis: PEST analysis Political factors: Several political factors related to regulations, infrastructure, and health issues affect Vodafone business objectives and policies but with its strategic capability of recognizing, financing, planning, integrating, assessing, and legal and government support it become able to effectively deal with these external issues and develop effective business strategy as per the industry trends and environment (Donaldson OToole 2007). Economic factors: Economic factors like high cost of licences, the bidding war for 3G and constant price wars between providers also critically affect company and its business plans but with its strategic capabilities of technological innovation Vodafone has become able to serve its customers with more surprising and advanced services (Dodourova 2003). Its technological development operations related capabilities are significantly assisting it in resolving economical issues from its external environment. Social-cultural factors: Socio-cultural factors like health issues, demographics and social trends also affects company operations that it critically handled with the help of technological innovation in regard to its human resources and technology development (Lynch 2006). Technologies offered by Vodafone are assured and approved that assist it in handling health related issues and its employees are highly dedicated and committed for technological innovation that assist in handling changing demographics and social trends. Technological factors: Technology related issues that affect company operations and business plans are excessive technological change in mobile phone industry, the introduction of 3G and several other advanced aspects (Dodourova 2003). All these external environment related issues are handled by Vodafone with its technological innovation capability that has been developed by exploiting technological opportunity and developing and applying technologies. SWOT analysis: Another contribution of Vodafone strategic capabilities is in concern to the management of its internal environment that is highly essential to link it up with external environment. With the help of its strategic capabilities, the company has become able to maximize its strength and existing opportunities like global experience, establish itself across several countries, exploring new technologies related to telecommunication and mobile, and increase its size of the market and as well as its market share (Bakar Ahmad 2010). As well, due to its technological innovation capability it has also become able to establish itself at a good global platform, standardized customer relationship management and attaining high operations margin (Dodourova 2003). In addition to this, the company has also become able to minimize its weaknesses and threats to external environment like high capital expenditure, huge RD and infrastructural costs, legal issues, selection of appropriate technologies, political and social regulations, and increasing competitors (McLoughlin Aaker 2010). It has all become possible due to its strategic capabilities developed throughout its different primary and support activities and continuous support from its tangible and intangible resources. All the above identified strategic capabilities assist firm in handling its external as well as internal factors that in turn assist it in the development of appropriate business objective and plans for present and future success of the company. Critical Appraisal of Vodafones Business Performance since 2008 Vodafone is one of the worlds largest mobile communications companies on the basis of revenue. From, its inception it is operating with a vision to become communication leader in a significantly connected world (Capon 2008). In its initial year, it confronted substantial difficulties throughout its business performance but in last some years it has attained immense success due to its several distinct strategic initiatives (Sandbach 2009). Since 2008, the company is doing quite well but still it confronted several failures related to intense competition, emergence of advances communication technologies, and continuous changes in customer preferences (Lynch 2006). For handling failures related to competition the company adopted three generic strategies for competitive advantage. For handling excessive competition and market pressure, the company made use of cost leadership strategy and differentiation in spite of focus strategy. In regard to its problem of competition, the company cost leadership strategy was highly helpful. One critical success attained by the company in this period was to become a firm with truly international customer base (Sandbach 2009). It become possible for Vodafone due to its appropriate strategies like differentiation and cost leadership strategy. In present also, this strategy is highly helpful for the company in dealing with the issues that may arise with number portability. Number portability means customers can switch to anyone who provides a reliable and cheapest service (Vodafone Annual Report 2010 2011). By competing on its cost leadership, Vodafone can direct itself towards higher unit profits that in turn will help it in attaining competitive advantage through decreasing costs. Another imperative success that company has attained in last 3 years is a good global platform which integrates its existing future network systems and heightens its ability to launch products with a concentration on both market speed and the ability to deliver it throughout all group network (Lynch 2006). It is done with a strategic initiative of differentiation. The differentiation along with marketing strategy and effective marketing mix helped Vodafone in serving its customers with added value through their wide range product features and quality that is significantly different from its competitors (Curwen Whalley 2010). The company strategic initiatives and their success and failures can also be understood effectively with the help of BCG matrix that depicts the companys market share and growth rate: Relative Market Share (Cash Generation) High Low Stars Multimedia messaging Question Marks 3G Vodafone Live Cash Cow SMS Dogs Analogue services High Market growth rate (Cash Usage) Low Vodafone BCG Matrix The BCG matrix depicts Vodafones portfolio that in turn demonstrates its products stand. Boston matrix represents the companys portfolio according to where the products and services stand in regard to market share and growth (Johnson 2008). This matrix shows that the company is operating by attaining a balance. Although, it has also confronted troubles in some last years in regard to 3G and Vodafone live that can also be depicted as a problem child or question marks. For effective future success in regard to the existing problems, the company should decrease its investments into its analogue services and in its place it should make use of money from cash cow SMS to reconstitute the problem child and maintain the star multimedia messaging in the high market share/high market growth area (Lynch 2006). In addition to these strategy models, the company performance since 2008 can also be understood with the help of different tools of financial analysis. By analysing subsequent financial ratios in terms of liquidity profitability, efficiency and return to investors it will become easy to identify that how well company managed its performance: Liquidity Ratios Current Ratio: The current ratio for Vodafone decreased from 5.40 to 5.00 in 2009 and 4.99 in 2010. It depicts that in terms of liquidity this period was not as good as throughout these years the company capability to pay its liabilities has decreased (Vodafone Annual Report 2010 2011). Quick Ratio: Vodafones quick ration fall from 5.38 in 2008 to 4.98 in 2009. This in turn also decreased slightly with 4.97 in 2010. This decrease shows that since 2008, the company ability to pay current liabilities without depending on the sale of inventory has also not attained any improvement (Luetjen Maatwk 2011). Profitability Ratios Gross Profit Margin: Vodafones gross profit margin over the three years has fallen slightly from 38.30% in 2008 to 37.00% in 2006 to a further 33.80%. It is the result of uninterrupted rise in the cost of sales. Although company margins are falling but its ratios are much better than its competitors that demonstrate that industry is at its matured stage and regularly the company is making use of new marketing strategies to bring down its cost. Operating Profit Margin: The company operating profit margin has fallen from 28.32% in 2008 to 14.28% in 2009 that in turn again rose to 21.32% in 2010. This was due to company approach towards market trends and existing competitors moves (Luetjen Maatwk 2011). Net Profit Margin: The company net profit margin has fallen initially from 19.4% in 2008 to 7.51% in 2009 and afterwards it improved to 19.38% in 2010 that was due to companys use of appropriate generic strategies and marketing strategy (Vodafone Annual Report 2010 2011). Return on Equity: The return to equity was also fallen from 8.83% in 2008 to 3.63% in 2009 but again with appropriate strategies it was increased to 9.49% in 2010. Efficiency Ratios Stock Turnover: The company stock turnover has increased continuously in the three years from 85.08 in 2008 to 99.56 in 2009 and 102.71 in 2010. This shows that throughout this three years period the company has effectively converted its stocks into revenue and as well it also made an effective use of its working capital that is critical for attaining success in present intense competitive environment (Luetjen Maatwk 2011). Debtor Turnover: The debtor turnover of the company has fallen slightly from 5.42 in 2008 to 5.35 in 2009 and 5.06 in 2010. It depicts that Vodafone is having high efficiency in regard to credit management. Asset Turnover: The asset turnover of the company is almost similar in three years as it was 0.28 in 2008, 0.27 in 2009 and again 0.28 in 2010. This ratio of company depicts its performance in generating sales from the assets at its disposition. Investment Ratios The Company earning per share has confronted both the increase and decrease from 2008 as in 2008 it was 12.56. In 2009 it reached at 5.84 and in 2010 it reached at 16.44. In addition to this, its price earning ration also confronted increase and decline. In 2008, it was 2.52 that increased to 3.14 in 2009 and again decreased to 1.35 in 2010 (Vodafone Annual Report 2010 2011). The companys use of appropriate strategies in comparison to its competitors assisted it in attaining this position. With the analysis of different financial ratios of the company, it can be said that the company performance since 2008 was a mix of success and failures. In this period the company did not confronted any severe failure in spite of just some minor business and competition related troubles (Wilson Gilligan 2005). Also, the company efforts made throughout this period were highly effective as due to this only it become able to make an effective use of its working capital. Development of a Potential Future Strategy for Vodafone With detailed discussion of company strategic capabilities and performance since 2008, it becomes apparent that company is doing very well but several times it is also troubled with intense competition and several other factors like increasing costs, emergence of advance communication technologies and changing preferences of customers (Dibb Simkin 2010). Till now, the company made use of cost leadership and competitive strategy that significantly helped it in attaining its specific business goals and objectives but it also need to be updated continuously. In regard to grow its position in international and global markets it is vital that the company operate with a potential future strategy that can be developed effectively with the help of Porters Diamond that in regard to Vodafone is as follows: Porters five forces Subsequent five forces make a direct effect on Vodafones strategic competitiveness that in turn will assist in determining a potential future strategy for the company: Competitive rivalry: In telecommunication market in which Vodafone operates competition is quite high and basically it comes from its competitors O2, Orange, T-Mobile and Virgin. In this market rivalry is high and there is no brand loyalty that exhibits that there exist little differentiation in spite of price (Dibb Simkin 2004). For handling this rivalry and growing in international markets the company should expand its operations in more and more developing nations. Buying power: In the market Vodafone is operating buying power is quite high and it could be understood with the measures of number of customers that disconnect throughout a year. This also depicts that rivalry in industry is high. Customers have several choices and new packages in regard to new tariffs and new phones (Hitt, Ireland Hoskisson 2009). For surviving in this kind of market it is vital to have continuous upgrade and expansion in developing countries for maintaining company position at global level. Power of suppliers: In addition to high buyer power, the telecommunication market also operates with strong suppliers power. In this regard, as Vodafone is a cost leader, it operates with margins higher than their competitors. This assist it to attract price increases from its suppliers more comfortably than its competitors (Dibb Simkin 2010). Being an extensive, leading competitors of the mobile telephone industry, Vodafone is able to hold its supplier cost down and attain profit but this situation would not remain in long-term if company is not able to main its position in global and international markets. For this it is vital to enter different developing countries. Threat of substitutes The company threat of product substitutes is low and it is due to its focussed cost leadership strategy. This strategy makes it difficult for others to produce similar products and services at a lower rate with same economies of scale (Fransman 2002). Threat of entry Although the threat of new entrants in industry is low but this situation need to be maintained by Vodafone by reducing its cost below of its competitors. This could be done by maintaining eminent level of efficiency and extending its place and position in different international and global markets (KÄÂ ±mÄÂ ±loÄÅ ¸lu, HNasÄÂ ±r NasÄÂ ±r 2010). With the help of this porters diamond analysis, it becomes evident that the most potential future strategy that can be adopted by Vodafone is expanding or concentrating more on developing countries. This analysis assists in identifying the suitability of selected potential future strategy. With this analysis it becomes evident that in present, Vodafone is able to maintain its position and attain significant competitive advantage with the help of focussed cost leadership strategy but the situation will not remain same in future. In future competition will get more intense and in that environment a firm that have strong international level presence will be able to operate. So, it is quite helpful for Vodafone to operate with a strategy of concentrating more on developing countries (KÄÂ ±mÄÂ ±loÄÅ ¸lu, HNasÄÂ ±r NasÄÂ ±r 2010). This strategy will also assist the company in increasing its profitability and cost-benefit that is related to the acceptability of a strategic option. Until or unless a strategic option s not acceptable it is not beneficial to use it. With this future strategy, the company will become able to reduce its costs and increase its benefits and shareholder value (Hitt, Ireland Hoskisson 2009). In addition to the suitability and acceptability of this future strategy, adoption of this strategy is also feasible. As in present also company is operating in several global locations so it is not so difficult for it to concentrate more on developing nations (Dibb Simkin 2004). It serves its customers with low prices that would also be beneficial for it to expand in developing nations. In this way, it can be concluded that concentrating more on developing markets is a quite effective potential future strategy for Vodafone and for its assured future success.

Martin Luther King Jr. Essay :: biographies bio biography

The Key to Being King Martin Luther King Jr. has changed today's society by giving women and men of color the inspiration they needed to succeed in life and he set the stage for more opportunities in America. He may be an example of what your fate is when you try your hardest to achieve your dreams, but there is no doubt that his legacy to obtain equal rights is not still carrying on today. He has also shown that hard-work and diligence is the key to achieving your dreams and his way of thinking during the Civil Rights Movement gives you an idea about being passive aggressive without using violence . Before it all, racism, discrimination, and segregation were overlooked and were norms throughout society. Mr. King decided to be a voice for all people that believed everyone should have equal opportunity, and by doing this Martin Luther King was not considered a hero in that era. While most people thought of the American Dream, Mr. King had a dream of his own, in his famous speech he quotes, ?one day right there in Alabama little black boys and black girls will be able to join hands with little white boys and white girls as sisters and brothers? (King). Mr. King gave a strong speech to support his cultural values, and to be a voice for all the people who believed in the Civil Rights Movement. Mr. King?s cultural values were for social change and for the way of life to be better for everyone. He addressed the fact that using violence is not the right way to resolve anything, but that the principle of love will win battles. Although Mr. King?s personal life seemed to have many rumors attached, he still had strong moral values about equality, and what was right and wrong in the world we live in. He used peace, integrity, diligence, and expected the best for society to change. During his demonstrations Mr. King received many threats, beatings, and arrests, this clearly showed me that he was not considered a hero to most people during his time period (The Seattle Times). He and the other Civil Rights activist put in time and effort to get their points across to the public and to change the nation. In the beginning of his speech he says, ? I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation?

Tzinga: Applications of Marketing Management Concepts

Motivation behind selecting Tagging comes on the purview that It Is the only Energy Drink of Indian origin tit an Intensive growth profile for a relatively young Industry. The prime objective was to understand and recommend marketing strategies for Tagging. Focus was laid on accessing market opportunities, customer value addition, analysis of consumer market, evaluation of competitive dynamics and branding. The initial secondary research revealed the current segmentation, targeting, positioning, communication and branding strategies of Tagging.It also uncovered the energy market trends and competition patterns. Low cost being Taiga's unique selling point drove It to a relative dominance In the market In a short period of time. Further, primary research constituted blind test, market survey, interviews with retailers, distributors and co-founder of hector beverages. The procedure exposed the product strength of Tagging, reaffirmed the positioning appropriateness and unveiled the neces sity of improvements in terms of price- positioning trade off, communication, distribution and brand building.Indian-news of the product and Its low price can be exploited for promotion apart from Increasing The global beverage market is growing at a Compounded Annual Growth Rate (CARR) of 4. 6% and is expected to hit $1. 3 trillion by the year 2017 . And the most dynamic sector which is leading this growth is the global Energy Drink Market. Ever since the launch of Red Bull in 1987, this market has flourished at an astonishing rate, generating revenues to the tunes of billions of dollars. But in a country like India with a huge base of prospective customers, this market has not been tapped to its fullest.International players like Red Bull and Storage still dominate the equation, though a lot of new players are trying to enter this zone. In such a competitive environment, one drink which stands out and seems to have a promising future is Tagging. It is a product by Hector Beverages Put Ltd. , an Indian start up dreamt by two young management graduates – Nearer Kara and James Natal . Based in Surgeon, the company came into existence in 2011 and since then has sky-rocketed into the energy drink segment.The company now sells about a million units each month across 45 cities in India . It has a deep market penetration in Delhi, Bangor, Ago and the north eastern states and is trying to gain ground in other regions as well. The main reason for this stupendous growth can be attributed to its price, which is almost 70% less than its main competitors. It also comes with a unique packaging which is one of its USPs as per the creators. We plan to do a comprehensive study determining all the factors behind this growth story keeping our main focus on marketing.The main motive behind choosing this project is to study the inspiring growth trajectory of Tagging. It provides an excellent opportunity to understand the nuances of consumer choices and sales pattern in Ind ia. By experimenting in the relatively unexplored arena of Energy drink sector in the country, we hope to build a strong foundation of core marketing concepts which will help us throughout our professional lives. To evaluate the current segmentation, targeting and positioning strategies of Tagging and to recommend strategies for its branding and promotion.To identify and match the positioning statement of Tagging and to evaluate the necessity of change ; To define the target market, focal value elements and price- value relationship with respect to Customer Value Proposition ; To understand competitive dynamics of brand image and hence to come up with Branding and Communication strategy for Tagging ; To understand the product preferences, consumers' taste preferences and Taiga's brand perception through primary search, blind test and interviews and hence to estimate the growth prospects 1.Constraints in Primary Research: Energy drink market is a subset of the larger beverage industr y and therefore has a consumer base with limited age group, lifestyle patterns and popularity, of which Tagging is a relatively new product and is less popular. This was a challenge in terms of conducting primary surveys as it involved identifying appropriate target groups. 2. Limited area coverage: The campus comprises an eclectic mix of students from various parts of the country and thus provides a comprehensive group to conduct this study.Therefore, the scope of this project has been limited to MUM Bangor and the neighborhood of Bantamweight region. 3. Frame of Reference: This study has been conducted from an external frame of reference in the sense that, with no actual experience and Judgment of the energy drinks product market. This might have resulted in assumptions and indications slightly different from the actual energy drink market environment. 4. Market Dynamics: It is a fact that the market dynamics are dispersed and varied.Regional influence of substitutes and competito rs on consumer preferences is diverse. This makes the study subjective and strictly adherent to specificities of research environment leading to biases in perception. 5. Consumer Behavioral Dynamics: Change in consumer preferences, tastes and behavior, relative to market dynamics and self-actuation is a major instigator of limitations of this report The key parameters responsible for the success of any project are planning and execution.Adhering to this idea, a detailed methodology was followed during the entire course of this report, and the same is described below: We started by defining the precise ‘marketing decision problem' to ensure that we don't deviate from our main objective. The next part included extensive research about Tagging, its parent company – Hector Beverages and the energy drink market in general. A variety of resources like newspapers, magazines and Journals were referred, with internet emerging as the main contributor of information.The company we bsite provided major insights about Tagging, whereas research papers from online forums namely ‘OBESE' and ‘Sarcasm' formed the foundation of our literature review. Having performed significant secondary research through the aforementioned sources, we set out to corroborate these findings. This analysis was done based on various marketing models and frameworks. SOOT analysis evaluated the strengths and weaknesses of Tagging meanwhile also listing down the numerous opportunities and threats for Hector Beverages.Market forces were evaluated based on Porter's five forces and growth strategies were proposed using Nations Market-product Grid. This study helped us understand Tagging as a product, its production techniques, prevalent supply chain, operating challenges, organization structure and overall financial health. It also gave us headway on Taiga's competitors, their strategies and arrest share.The primary research is the most detailed aspect of this report and was condu cted in the following ways: a) Blind Test: 10 students of MIM-B were asked online survey was conducted and carefully monitored to restrict the respondents to I'M-B and nearby region as clearly specified in the scope and limitations. C) Retailer Survey: Shop owners of ‘Mom n pop' stores like ‘Ethical' and supermarkets like ‘Inklings' were interviewed to understand Taiga's distribution channels and existing markets in depth. D) Personal Interview with the co-founder: Mr..Squash Miser, the Co-founder and Director of Hector Beverages obliged us by providing the management's insights on Taiga's current and future strategies. A large amount of first-hand data obtained through these tests and interviews was analyzed in detail. Explanations were provided with the help of graphs and other statistical tools for better understanding. After brainstorming on the problems faced by Tagging, the team recommended certain solutions aimed at improving Taiga's branding and communicati on strategy.We extended these proposals by designing print and video advertisement campaigns for Tagging, thus concluding our report. LITERATURE REVIEW When Nearer Kara and Squash Miser, both ex-employees of Coca-Cola , came up with the idea to start a company, they were in search of a â€Å"magic† formula that would provide an affordable energy drink for the Indian market. Their main focus was to create a perfect blend of taste, price and packaging and these efforts finally yielded results in the form of a fruit flavored drink with natural ingredients.According to Kara, energy drinks in India are projected as premium products and consumed mostly by athletes, gym enthusiasts, students and socialites-rarely the average destine. They are costly, primarily due to high import duties. For example, Red Bull, which occupies a major share of the energy drink market in India, costs around RSI. 95 for a mill can. However, Tagging, on the other hand is priced a lot cheaper at RSI. 25 fo r the same quantity.Banking on its Customer Value propositioning, the company has grown tremendously in the past two years and is already a market leader in Ago and the north eastern states. The company has its manufacturing unit at Amnesia, near Surgeon and another larger production unit is coming up in Moser by October, 2013. According to the American College Health Association's National College Health Assessment , stress, sleep, disturbances, anxiety and depression are among the top five threats to academic performance among college students.Researchers have indicated that within the current regulatory void, energy drinks, if aggressively marketed will appeal particularly to the niche of young males seeking performance enhancement and other stimulation related effects. The popular energy drinks, namely Red Bull, Monster etc. Include active ingredients like carbohydrates, terrine, acculturation and caffeine. They have several benefits like increased attention, emotional states, e ndurance and physical performance.The target consumers of Tagging are profiled as follows: a) Geographic segmentation : The major demand for energy drinks comes from Tier-I cities where people lead a stressful life owing to their working environment. The population has been segmented as per their background, either rural or urban. B) Demographic segmentation (Age, Gender, Income): a-Tithe target market of 16-30 years can be further classified into the following groups: (I) Age 16-24: The school/college population which requires energy drinks mainly because they are involved in sports.Age 24-30: The young working refashions who use energy drink requirement is to combat their stressful work life. (iii) Gender based: While the current market share is dominated primarily by the male population, recent trends of energy drink consumption show female segment is also on the rise. (v) Income – Aspirants & Seekers: While premium energy drinks like Red bull target the higher end custome rs, Tagging reaches out to a larger group that comprises of the Aspirants and Seekers c) Chirography's segmentation: It is suited to the lifestyle of students and young working professionals working late night for long hours. ) Behavioral segmentation: Tagging is currently manufactured in mill pack for both light and heavy users even though heavy users account for a high percentage of total consumption. Also the segments are clearly demarcated on the basis of awareness and response to the product. Strategy is value for money. It is also positioned as a healthy energy drink made of natural extracts; without any artificial chemicals and zero side effects. The product tries to build up a youthful and cool image in the minds of consumers. Its promotion campaigns such as â€Å"conquer the night† and â€Å"you are a sum of your obsessions† validate the above claims.Another noteworthy point is the environmental-friendly stance maintained by Tagging through its unique â€Å"l ow-material† packaging and increased emphasis of â€Å"No littering† as clearly mentioned on their website. Building on the above discussion, Taiga's ‘Points of Differentiation' and ‘Points of Parity have been identified below: ;Points of Differentiation: The two main attributes of Tagging which consumers like and find unique are: Low price 0 Packaging Points of Parity: Few attributes which have become increasingly common in the energy drink market and ensure a minimum equivalence with competitors are: 0Category points-of-parity: Instant Energy 0 Competitive points-of-parity: Natural flavors (Organic drink market) CUSTOMER VALUE PROPOSITIONING: The following is the value proposition currently adopted by Tagging: Value Proposition Tagging relevant composition/ attribute Benefits for consumers Favorable points of difference Resonating Focus Real Stuff is good stuff Real lemon, Real Guarani, Real ginseng Lesser caffeine and fruit extracts is a health add on Caf feine content- MGM/ mill as against MGM/ mill Mixed fruit Juice content- 1. % as against 0% of the market leader Could improve the percentage of fruit extract and hence could emphasize this value proposition This Energy Drink Works Contains Guarani instead of raw caffeine, Ginseng, Vitamin B Guarani does the same Job with no negative effects, Ginseng has anti-carcinogenic and anti-oxidant properties, Vitamin B that helps break carbohydrates Claiming Energy boosting through natural ingredients and promotion through actual communication of product values The effect of all ingredients is not brought out in promotion and packaging.Green is not Just the color Packaging appeal Tagging stands out from the clutter on the store shelf. It is a good choice for the environment. Customer's unstated need is fulfilled It allows Tagging to claim customers' value for money.Tagging could evaluate methods to reuse packaging and also offer smaller quantities, may be 1 ml or mill packets BRAND IDENTITY: The brand identity is reflected by the positioning strategy adopted by Tagging as depicted below: Ingredients Real mixed fruit Juice concentrate (from pear, pineapple, mandarin, apple, passion fruit and lemon) , Terrine, Vitamins, Omission, Ginseng, Guarani, Caffeine Tagging has natural components as compared to its competitors which make it healthy Variants Available in three flavors- Lemon Mint,Tropical Trip Mango, Strawberry Provides consumers with variety to choose from refreshing options Popularity Backbone likes -529525 Twitter followers- 836 Within a Caffeine Level 258. Pump- Tagging has comparatively less caffeine content and focuses on natural elements like Guarani. This reduces the ill-effects on health Packaging Daypack- A packaging innovation compared to usual metal cans. Attractive packaging Price RSI. 25 for mill. The price is about 4 times less than its chief competitor ‘e.This mantra chosen by Tagging satisfies the three criteria for an effective brand mantra: 1. Communicate: The words Wake up! ‘ clearly communicate Taiga's promise of energize people at any time of the night. They also have a very positive annotation. 2. Simplify: The world today is cluttered place with a person being exposed to more than 100 promotions on an average each day. And in such a situation, this message stands out from the crowd. It is short, crisp and hence memorable. 3.Inspire: In spite of being simplistic and brief, the mantra holds a lot of meaning and relevance to the target audience. It symbolizes the spirit of â€Å"Rise and shine†, thus establishing a much deeper, an emotional connection with the customer. Strengths Pricing: At RSI. 5 for 250 ml, it is the most inexpensive drink available ; Packaging: Its unique packaging is environment friendly and is easier to carry around. Flavors: It comes in three exciting flavors – Lemon Mint, Tropical Trip and Mango Strawberry, of which Tropical Trip is the most favored among youth ; Natural Ingredients: It uses natural ingredients like lemon, ginseng, Guarani etc. Weaknesses No Aggressive Marketing: Lacks aggressive marketing techniques like celebrity endorsements, sponsorships, television campaigns, college promotions etc. Availability of the product: Not easily available in all the cities ; Awareness: Due to or marketing, many people in India are unaware of this brand ; Manufacturing Units: Currently only one manufacturing unit in Amnesia near Surgeon and an upcoming plant in Moser Opportunities Availability of the product: Being an energy drink, opportunities can be explored in universities and colleges around the country ; Demographic Opportunity: India, with immense opportunity for growth. Tie-ups: Tie-ups with major sporting events can help boost the sale of the product. ; Target Markets: Only the youth is targeted currently. Since the product is natural, the targets can be expanded to include adults also ; Tier II Cities: Aggressive marketing in Tier II cities a nd rural areas Threats Misconception: Energy drinks are closely associated with alcoholic beverages. In a country with strong values and traditions it might seem a deterrent. ;Competition: The main competitor, Redouble is the biggest player globally and enjoys a huge financial clout.Micro segmentation: Once the brand is firmly established, the product can be customized to cater to micro-segments like children, housewives and the working class. ; New Product Range: Apart from energy drinks, the company can also come up with related products like â€Å"Energy candies† and â€Å"Energy bars† to attract more customers. 4. Diversification: At the current stage, Tagging does not have many options to diversify. But certainly with growth, the parent company Hector Beverages can consider Concentric and Horizontal diversification.As mentioned in the methodology earlier, the primary research has been divided into our parts – Blind test, Consumer survey, Retailer survey and an exclusive interview with the company's Co-founder/Director. The reason for adopting this four-step approach is to understand the product and its strategies from the perspective of all its stakeholders. It will provide us an all inclusive view to help us decide the branding/communication strategies and recommended measures. I) Blind Test: Strong Product As Redouble is seen as the main market leader, the blind test was conducted to compare it with Tagging and evaluate both the drinks on accounts of taste and mildness. Ten individuals hailing from different geographical and demographical segments were chosen to have a heterogeneous mix. They were then given samples of both the drinks, and asked to rate the two on various parameters. Following is the summary of the results: ;-1 The test clearly indicates that Tagging is a strong product with superior rating in both taste and mildness.Two other key findings from the test are summarized below: a) While 7 out of 10 respondents rated Ta gging better than Redouble, 6 out 10 did not even know about Tagging. And among the remaining 4, none had ever seen any Tagging advertisement. If we compare this to Redouble, all 10 were well aware of the brand and its strategies. B) The average price that one was ready to pay for Tagging came out to Tagging is only RSI. 25, this difference of RSI. 20 in the prices is nothing but the Consumer Surplus. On the other hand, Redouble charges way more than the average price one is ready to pay for it.Thus, we reiterate the fact that Tagging is a stronger product compared to its competitors. Even without enough brand awareness, it made its mark on the audience and therefore, effective promotional strategies can take it to an entirely different level. It) Interview with the Co-founder/Director, Hector Beverages The project demanded us to take a holistic view of the problem and hence, it was imperative to know the management's viewpoint and future plans about Tagging. We tried contacting the company HER in multiple ways and finally succeeded when Mr..Squash Miser, the Co-founder and Director of Hector Beverages Put. Ltd agreed to be interviewed. He is an alumnus of I'M-C and currently heads the marketing division of Tagging, Bangor in addition to his other roles. This made the talk more relevant to our study. His viewpoints in the form of key excerpts are scribed below: 1 . Advertisement and Promotion: Tagging focuses on Backbone and Twitter for mass promotion of the product. Being an energy drink, the targeted audience is the youth. Hence there are points of sale in multiple colleges, IT companies and Boos.Increased availability in these areas and colorful posters ensure that students and professionals are attracted to this product. Tagging is also looking into precision marketing through the digital medium. 2. To tackle lack of awareness: Increased promotion activities through Backbone and Twitter ensure that the youth of today are aware of this product and its benef its. The Backbone page has over 5 lake followers and the promoters make it highly interactive by answering their queries. Points of sale in colleges and various companies also help in spreading awareness. 3.Major Markets: Currently, the major markets futzing include Delhi, Bangor, North East and Ago. 4. Distribution Network: A direct distribution pattern is followed in Bangor. The retail stores are serviced directly. Biggest volume contributors include college canteens, offices and retail outlets like Afterworld and Reliance. 5. Future Plans: The immediate plan futzing is to be a 100 cry brand by next financial year. Iii) Retailer Survey: Mom n Pop Store: The approximate sale of Tagging is around 24 packets per week and is preferred by sportsperson whereas students still prefer Redouble.The vendor visits weekly to monitor sales and replenish stocks. ‘Tropical Trip' is the most popular flavor among customers. As far as profit margins are concerned, Tagging scores above Redouble and is a natural choice for retailers. However, the immense popularity of Redouble forces them to provide it more visibility. Supermarket: The scenario is quite different with Storage (Pepsico) enjoying the highest share in the energy drink segment, although no specific consumption pattern was noted by the shopkeeper.The distribution network is quite formalized with an elaborate list of -?150-200 vendors competing to supply. The re-purchase cycle occurs every 3-4 days and approve. 120 Tagging packets are sold in this duration. Again talking about profit margins, Storage gives a constant 16% whereas in Taiga's case it varies from 14-17%. Redouble offers a minimal and is thus the least preferred brand by the shop. (iv) Market Research – Questionnaire Based on the results of the blind test, we have directed our questionnaire and

Battle of Paoli During the American Revolution

Battle of Paoli During the American Revolution The Paoli Massacre occurred on September 20-21, 1777, during the American Revolution (1775-1783). In the late summer of 1777, General Sir William Howe embarked his army at New York City and sailed south with the goal of capturing the American capital of Philadelphia. Moving up the Chesapeake Bay, he landed at Head of Elk, MD and began marching north towards Pennsylvania. Acting to protect the city, General George Washington attempted to make a defensive stand along the Brandywine River in early September. Meeting Howe at the Battle of Brandywine on September 11, Washington was flanked by the British and forced to retreat east to Chester. While Howe paused at Brandywine, Washington crossed the Schuylkill River at Philadelphia and marched northwest with the goal of using the river as a defensive barrier. Reconsidering, he elected to re-cross to the south bank and began moving against Howe. Responding, the British commander prepared for battle and engaged the Americans on September 16. Clashing near Malvern, the fight proved brief as a massive thunderstorm descended on the area forc ing both armies to break off the battle. Wayne Detached In the wake of the Battle of the Clouds, Washington first retreated west to Yellow Springs and then to Reading Furnace in order to obtain dry powder and supplies. As the British were badly hampered by the rutted and muddy roads as well as the high water of the Schuylkill, Washington decided to detach forces led by Brigadier Generals William Maxwell and Anthony Wayne on September 18 to harass the enemys flanks and rear. It was also hoped to that Wayne, with 1,500 men that included four light guns and three troops of dragoons, could strike at Howes baggage train. To assist him in these efforts, Washington directed Brigadier General William Smallwood, who was moving north from Oxford with 2,000 militia, to rendezvous with Wayne. As Washington resupplied and began marching to re-cross the Schuylkill, Howe moved to Tredyffrin with the goal of reaching Swedes Ford. Advancing on Howes rear, Wayne encamped two miles southwest of the Paoli Tavern on September 19. Writing to Washington, he believed that his movements were unknown to the enemy and stated, I believe [Howe] knows Nothing of my situation. This was incorrect as Howe had been apprised of Waynes actions through spies and intercepted messages. Recording in his diary, British staff officer Captain John Andre commented, Intelligence having been received of the situation of General Wayne and his design for attacking our Rear, a plan was concerted for surprising him, and the execution entrusted to Major General [Charles] Grey. The British Move Seeing an opportunity to crush part of Washingtons army, Howe directed Grey to assemble a force of around 1,800 men consisting of the 42nd and 44th Regiments of Foot as well as the 2nd Light Infantry to strike at Waynes camp. Departing on the evening of September 20, Greys column moved down the Swedes Ford Road before reaching the Admiral Warren Tavern approximately one mile from the American position. In an effort to maintain secrecy, Andre reported that the column took every inhabitant with them as they passed along. At the tavern, Grey coerced a local blacksmith into serving as a guide for the final approach. Wayne Surprised Advancing around 1:00 AM on September 21, Grey ordered his men to remove the flints from their muskets to ensure that an accidental shot would not alert the Americans. Instead, he instructed his troops to rely on the bayonet, earning him the nickname No Flint.. Pushing past the tavern, the British approached around a set of woods to the north and quickly overwhelmed Waynes pickets who fired several shots. Alerted, the Americans were up and moving in a matter of moments, but were unable to resist the force of the British attack. Assaulting with around 1,200 men in three waves, Grey first sent forward the 2nd Light Infantry followed by the 44th and 42nd Foots. Pouring into Waynes camp, the British troops were able to easily spot their adversaries as they were silhouetted by their campfires. Though the Americans opened fire, their resistance was weakened as many lacked bayonets and could not fight back until they reloaded. Working to rescue the situation, Wayne was hampered by the chaos caused by the suddenness of Greys assault. With British bayonets slashing through his ranks, he directed the 1st Pennsylvania Regiment to cover the retreat of the artillery and supplies. As the British began to overwhelm his men, Wayne directed Colonel Richard Humptons 2nd Brigade to shift left to cover the retreat. Misunderstanding, Humpton instead shifted his men right and had to be corrected. With many of his men fleeing to the west through gaps in a fence, Wayne directed Lieutenant Colonel William Butlers 4th Pennsylvania Regiment to assume a position in nearby woods to provide covering fire. Wayne Routed Pressing forward, the British drove the disorganized Americans back. Andre stated, the Light Infantry being ordered to form to the front, rushed along the line putting to the bayonet all they came up with, and, overtaking the main herd of the fugitives, stabbed great numbers and pressed on their rear until it was thought prudent to order them to desist. Forced from the field, Waynes command retreated west towards White Horse Tavern with the British in pursuit. To compound the defeat, they encountered Smallwoods approaching militia who were also put to flight by the British. Breaking off the pursuit, Grey consolidated his men and returned to Howes camp later in the day. Paoli Massacre Aftermath In the fighting at Paoli, Wayne sustained 53 killed, 113 wounded, and 71 captured while Grey lost a mere 4 killed and 7 wounded. Quickly dubbed the Paoli Massacre by the Americans due to the intense, one-sided nature of the fight, there is no proof that British forces acted inappropriately during the engagement. In the wake of the Paoli Massacre, Wayne criticized Humptons performance which led to his subordinate preferred charges of negligence against his superior. A subsequent court of inquiry found that Wayne was not guilty of any misconduct but stated that he had made errors. Angered by this finding Wayne demanded and received a full court-martial. Held later that fall, it exonerated him of any blame for the defeat. Remaining with Washingtons army, Wayne later distinguished himself at the Battle of Stony Point and was present at the Siege of Yorktown. Though Grey had succeeded in smashing Wayne, the time taken for the operation allowed Washingtons army to move north of the Schuylkill and assume a position to contest a crossing of the river at Swedes Ford. Frustrated, Howe elected to move north along the river towards the upper fords. This forced Washington to follow along the north bank. Secretly counter-marching on the night of September 23, Howe reached Flatlands Ford, near Valley Forge, and crossed the river. In a position between Washington and Philadelphia, he advanced on the city which fell on September 26. Eager to rescue the situation, Washington attacked part of Howes army at the Battle of Germantown on October 4 but was narrowly defeated. Subsequent operations failed to dislodge Howe and Washington entered winter quarters at Valley Forge in December. Selected Sources British Battles: Paoli MassacreHistory of War: Paoli MassacrePaoli Battlefield

Get Extremely Organized With Agile Marketing PODCAST] - CoSchedule

Get Extremely Organized With Agile Marketing PODCAST] When it comes to marketing, all of us want to work smarter and faster. In order to do that, marketers need to have not only the know-how, but also excellent project management and organization skills. Today we’re talking to the guy who literally wrote the book on agile marketing, Jeff Julian. Jeff is the co-founder of Enterprise Marketer, the author of Agile Marketing: Building Endurance for Your Content Marketing Team, and an event speaker. Today he’ll tell us all about how to boost your efficiency and become more agile as a marketer. Some of the topics we’ll talk about today include: What Enterprise Marketer is and what Jeff does there. The definition of Agile Marketing and how Jeff has used it in his career. He also explains how the team works and defines some of the jargon that goes along with Agile Marketing. The importance of scheduling and consistency. Ways to estimate how long a project will take. Tips on breaking down a project and assigning it to team members. Why being specialized in more than one thing is vital to the success of the Agile Marketing team. Jeff’s thoughts on taking baby steps when it comes to marketing. Where can you start so you’re headed toward achieving your goals? Tips on hitting a deadline, delegating work, incentivizing your team members, and ending a project. Powered by PodcastMotor Actionable Content Marketing powered by By 00:00/00:00 1x 100 > Download file Subscribe on iTunes Leave Review Share Links: Jeff Julian Jeff on Twitter Agile Marketing Lucy on the chocolate line Kanban Scrum If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes: Nathan: â€Å"Content shouldn’t ever be the result content produces results.† Jeff: â€Å"We’re not trying to make generalists of everyone; we’re trying to specialize in more things.† Jeff: â€Å"Take baby steps and continue to develop rhythms and learn how the pros are doing it.†

Two Fundamental Conditions Determine What Each One of US Can Become Essay

Two Fundamental Conditions Determine What Each One of US Can Become - Essay Example The sense of identity which individuals experience is determined by the moral and intellectual development and it defines what one becomes in life. The nine positions or stages of students’ journey during their development were provided by William Perry and have been substantiated by research (West 61). The identity of a student is congruent to his or her attitudes towards the acquired knowledge. The first category of the nine stages of development is that of received knowledge or dualism. The basic principle of dualism explains how individuals experience problems asserting that all problems can be solved. The ability of students to obtain the right solution to every problem hence determines how they experience life and thus what they become. The identities of people are diverse in terms of their achievement in life. Achievers are those who are capable of solving life problems through application of the right solutions. The knowledge received by a person is obviously a basic f actor which influences life achievement because it is through application of acquired knowledge that various tasks are achieved. However, knowledge requires skills and experience, which defines the identity of a person in terms of what has been achieved, and what that individual is capable of doing (DeRobertis 177). The feelings, which people develop about themselves significantly, influence problem-solving abilities because those who believe that they can manage situations and overcome challenges have a different identity from people who are submissive to the inevitable life challenges. Additionally, full dualism is a position presented by Perry that demonstrates the need to ignore solutions, which are not considered right in solving particular problems. As a result, it can be argued that the feelings people develop about their identity can be said to be a result of their ability to select the right solution to problems. People who are not able to learn ways of overcoming challenge s may have bad feelings about their own self. The concept of soft determinism views events and human decisions as being determined but moral responsibility and freedom exists but on the other hand, Jean Paul Sartre argues that the decisions, which determine our existence, are a result of an accident or chance (Odesanmi 85). The decisions, which people make, justify what every individual is in life and the diverse identities, which are associated with the achievement of people in society. It is true that people have freedom to choose what they become in life but at times accidental destinies result from unexpected happenings such as disease or disability which change the identity of a person and the manner in which self-worthy is viewed by himself or other people. In child development, the humanistic approach or theory of teaching emphasizes self-concept arguing that when a child feels good about himself or herself then it shows a good start in acquisition of knowledge (Odesanmi 88). The works of Carl Rogers also demonstrates how the humanistic approach determines what a child becomes in life through evaluation of how a student feels about his or her self-worth. Positive feelings about oneself thus lead to motivated